COMHAIRLE CONTAE ÁTHA CLIATH THEAS
SOUTH DUBLIN COUNTY COUNCIL

South Dublin County Council Crest

MEETING OF SOUTH DUBLIN COUNTY COUNCIL

Monday, November 08, 2021

QUESTION NO. 1

QUESTION: Councillor Yvonne Collins

To ask this Council to set out, in tabular form by LEA, the income generated from permitting third party advertising on public spaces e.g. roundabouts for 2018,2019 and 2020, together with details of any proposed changes to this scheme going forward.

REPLY:

The Council's Public Realm Section advertised a roundabout sponsorship scheme in 2016.  A total of 24 roundabouts were included on the scheme and bids were invited for sponsorship of these roundabouts.  The locations were graded in terms of their average daily passing traffic and a minimum bid was specified for each roundabout.  Regrettably the scheme only attracted sponsorship for 6 of the 24 locations and in some cases the minimum bid was offered.  An appraisal of the scheme has been carried out and a new scheme is being considered at present.  The total income generated over the period 2016 to 2021 is in the region of €40,000. In addition to this a number of roundabouts have been sponsored by the Square who have arranged for the improvement and maintenance works to be carried out directly by their landscaping contractor.